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This website jellway.com has the following on the web site, "A small practice with a love for creating the places people live inspired by travel, memories, landscape, materials and location." We analyzed that the webpage also said " My goal is to create functional and simple spaces that still delight and surprise." It also stated " Projects have a strong relationship to the clients brief and develop though discussion, experimentation, and the collaboration with other professionals and craftspeople. This becomes part of the design and building process, from start to completion. Educated at the Queensland College of Art." The header had dulux study tour 2015 award as the highest ranking search term. It was followed by ellway, design, and architect which isn't as ranked as highly as dulux study tour 2015 award. The next words they used was architecture. signage was also included but might not be viewed by search crawlers.